I love natural day light I don’t think you can beat it, unfortunately we don’t get enough sunshine in the U.K. So grab it when you can. This shoot which was shot by Efi Zachou started in the studio but moved outside as the light was so good. The story has a mix of outdoor and studio shots.
Styled by my good friend Peter Breen; using fabulous clothes from Machine – a, London’s uber cool fashion installation boutique.
It took me a long time to crimp Melina’s hair but I think it was worth it!
Every morning I read ASVOF its probably one of the first things I do so I know exactly what is going on in the fashion world globally. I love all the pictures and the fact that Diane goes out of her way to find interesting fashion characters.
I couldn’t be happier to discover the film I did with Paul Joyce for Machine – A was posted this morning I have posted this video before but just in case you missed it here it is again enjoy!!
Back in February I was lucky enough to work with super cool stylist Paul Joyce who is also buyer for Machine A, a cutting edge boutique on London’s Berwick street. Supporting the best of British up and coming designers in a unique and forward thinking setting it’s definitely worth a visit.
Take a look at the film produced byMenelaou and Rueberg for fashion week.
https://www.takeonesmallstep.co.uk/Entry/View/3411 Machine – a has entered Barclay’s small business competition go head and show your support by voting for them.